CONCEPT

The concept for this brand arises from the need to combine the modern with the classic.

 

Therefore, to create the symbol we were inspired by the circular shapes of the floors of the courtyards in the accommodation and also the undulating shapes of what most characterizes the Algarve – the sea.

 

In addition, we also tried to subtly incorporate the initials of the owner in order to represent her passion and dedication to this project.

The color palette again integrates the tones that remind us of the sunny days and beach typical of the Algarve, with more pronounced blue, which conveys the calm and tranquility that the sea represents.

 

The language seeeks to follow a sophisticated and elegant side, which allows us to show what can be expected from the brand in its physical embodiment.

AVENUE 41

geral@lcpa.pt

MAY 2022